July 25, 2024

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Job Category : Digital marketing
Company Name: Glas-Col, LLC
Position Name: Digital Marketing Specialist
Location : 711 Hulman St, Terre Haute, IN 47802
Job Description : In 1939 Glas-Col® was founded because of a need in the chemical research industry to produce a better device for heating chemicals. Over 80 years later the heating mantle is still a viable means of heating. Our standard line of heating mantles have continued to serve many disciplines within many industries and are considered the standard in laboratory heating.Over the years Glas-Col® has expanded its product offering by adding several types of mixing, instrumentation, evaporation and air purification equipment to complement the founding products.Our quality products are manufactured in the United States and shipped globally to over 30 countries. For over two decades Glas-Col® has been ISO certified, demonstrating our commitment to quality and presenting products to the market that meet our customers expectations.Glas-Col is currently seeking a digital marketing specialist with the following skills:Build, plan and implement the overall digital marketing strategy that is consistent with the Glas-Col brandEstablish key performance indicators and configure reports, analytics, and dashboards to proactively monitor campaign success.Provide new ideas on how to boost engagement rate on digital platformsFacilitate online conversations with customers and respond to queriesMeasure and monitor all social listeningDevelop an optimal posting schedule, considering web traffic and customer engagement metricsStay up to date with changes in all social platforms ensuring maximum effectivenessSuggest new ways to attract prospective customersAssist with website content including editing blogs, providing ideas that fit in with social media, creating landing pages for online advertising, and building content on the website.Collaborate marketing materialsCoordinate trade shows to include travel, activities, and materialsProcess application processes for new distributors, OEMS and manufacturer’s representativesOptimize content for SEO.Research competition investigate benchmarks and provide suggestions for ways to stand out.Job Type: Full-timePay: From $38,000.00 per yearBenefits:401(k)401(k) matchingDental insuranceHealth insuranceHealth savings accountLife insurancePaid time offTuition reimbursementVision insuranceSchedule:8 hour shiftMonday to FridayEducation:Bachelor’s (Preferred)Experience:Marketing: 2 years (Preferred)Digital Marketing Occupations: 2 years (Preferred)Work Location: One location


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