July 25, 2024



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Job Category : Digital marketing
Company Name: Scenic Oaks Funding
Position Name: Director of Marketing
Location : Scenic Oaks Funding in Modesto, CA 95350
Job Description : POSITION TITLE: Director of MarketingDEPARTMENT: MarketingPosition Reports to: President/CEOPosition Purpose: To guide the Scenic Oaks Funding brand in the partner and public marketplace. The Director of Marketing is responsible for the public image of the company and ensuring that it meets all operational and regulatory guidelines. The Director of Marketing must develop strong relationships with the sales team (mortgage loan originators) in order to provide effective and efficient support in a timely manner.The Director of Marketing is also responsible for the design and distribution of printed and digital communications. In addition, vendor relationships are critical to the success of the company through the Director of Marketing who oversees CRM systems, Agent Partner co-branding, and partner broker marketing relationships.Essential Functions and Basic Duties: Ensure marketing policies and procedures are upheld to guarantee department efficiency, uniformity, and complianceEnsure that brand messaging is consistent and aligned with Company image and missionOversee firm Real Estate Agent Co-Branded Marketing Program and ensure all co-marketing opportunities are in compliance with RESPA laws as well as other regulatory practicesWork with partner company leaders to identify and implement cross-promotional opportunities while managing delicate partner competitive relationshipsOversee maintenance of client relationship development/rewards programsManage, train, and coordinate all social media channels and online consumer engagement; assist Mortgage Loan Originators with setup and maintenance of professional social media marketing channelsManage website compliance and functionality. Includes oversite of upgrades, integrations, and digital functionality with the IT department accordinglyOversee online advertising for the organization; explore and present new online advertising opportunities for considerationCoordinate corporate events, including networking mixers, sales meetings, and quarterly luncheonsOversee concept and creation for delivery of press releases, advertisements, publications, brochures, flyers, and other marketing materialsConduct surveys to gather and analyze customer and referral partner insightsManage CRM systems, email programs, survey programs and other digital tools available or subscribed by the companyConduct marketing and sales trainings for Mortgage Loan OriginatorsCollaborate with other departments on communication and implementation of internal programs and objectives as neededSkills and Abilities:Excellent verbal and written communication and presentation skillsAbility to work in a collaborative, collegial manner with other departments to accomplish company goals and objectivesDetail-oriented and highly organizedSelf-motivated individual with exceptional time-management skills and ability to work under pressure and with multiple deadlinesDeadline orienteAbility to manage multiple customer types at one time for mutual success: management, sales team, vendors, partnersRequired Knowledge:CRM programsGoogle analytics and digital marketingSocial media marketing and managementPrint managementMicrosoft Suite of products; specifically, Word, Excel, PowerPointCMS and basic HTML preferredAdobe Suite of products; specifically, Photoshop and InDesignRequired Experience:7+ years marketing experienceManagement experience of multiple staff membersCreative supervisory skills preferredBudget managementProject ManagementAnalytical skillsVendor management; bidding, project oversight and quality controlGroup training and developmentResearch and ComplianceRequired Education: Bachelor’s Degree in Marketing, Communications or related discipline preferredWorking Conditions:Working in a typical office environment Monday-Friday, 8am-5pmJob Type: Full-timeSchedule:8 hour shiftMonday to FridayExperience:Marketing: 1 year (Preferred)Marketing & Advertising Occupations: 1 year (Preferred)Work Location: One location

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