July 17, 2024

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Job Category : Digital marketing
Company Name: TALENTBURST INDIA PRIVATE LIMITED
Position Name: Marketing Manager
Location : 3000 Tannery Wy, Santa Clara, CA 95054
Job Description : Manage our integrated demand generation campaign strategy through collaboration with shared marketing teams including brand, product marketing, digital, demand, content, creative, social and global field marketing teamsDevelop, plan and execute integrated marketing plans across a variety of tactics, including journey mapping, campaign development, events, programs, and digital marketing to create and drive qualified pipelineEnsure timely deployment of initiatives and project success by managing calendars and processesMeasure, analyze, report, and optimize performance of demand gen programs in partnership with the Cortex data operations leadMeasure and monitor sales funnel activity, making recommendations to address coverage gaps including working closely with the BDR teams on targeted campaigns and effective follow-upCollaborate with members of the content marketing, product marketing, enablement, and sales teams to ensure the messaging is consistent and appropriate for the campaign goalProvide BDRs with scripting and training on key campaign initiatives; drive program execution with BDRsManage the account targeting and marketing strategy within the *** install-base.Manage weekly digital marketing and search engine optimization strategies to amplify the Cortex XDR value proposition in digital channelsSkills:8+ years in marketing, with experience using multiple outreach channelsInnovative and creative problem-solver with strong communication skills across internal and external stakeholdersProven track record of working at the tactical and strategic level to develop and execute innovative and effective campaignsOutstanding team collaborator, open to idea/project iterationStrong ability to prioritize and execute on multiple work streamsComfortable with project management across multiple teams and able to track projects from briefing to launchExperience with information/cyber security products, including microsegmentationTrack record of operating independently, demonstrating creativity, being detail-oriented and delivering results in a highly organized mannerStrong critical-thinking, research and problem-solving skillsExperience working cross-functionally and managing projectsExperience working across different markets/regions with knowledge of differing advertiser/sales needs around the worldBachelor’s degree or equivalentOutstanding verbal and written communication skillsJob Types: Full-time, ContractSalary: $65.00 – $75.00 per hourSchedule:8 hour shiftMonday to FridayAbility to commute/relocate:Santa Clara, CA 95054: Reliably commute or planning to relocate before starting work (Preferred)Experience:Marketing management: 8 years (Preferred)Marketing & Advertising Occupations: 5 years (Preferred)Work Location: One location


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