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| Job Category : | Digital marketing |
| Company Name: | Amazon Advertising LLC |
| Position Name: | Senior Content Marketer, Agency |
| Location : | New York, NY |
| Job Description : | 6+ years of professional non-internship marketing experience Experience building, executing and scaling cross-functional marketing programs Experience using data and metrics to measure impact and determine improvements Experience using Microsoft Excel to manipulate and analyze data Experience presenting metrics and progress to goal to senior leadership Experience using Microsoft Powerpoint to build clear, concise, effective presentations that story tell a narrative in a digestible way Job summary Come build the future with us! What unites all Amazonians (across teams and geographies) is that we are all striving to delight our customers and make their lives easier. In pursuit of delighting customers, Amazonians have developed many products and services that have transformed the way our customers live their lives and run their businesses. Together we are building the future, one innovative product, service, and idea at a time. Amazon Ads helps brands create experiences that delight customers and deliver meaningful results. With 300+ million worldwide active customer accounts, and first-party insights based on shopping, streaming and browsing signals, brands can craft relevant campaigns that enhance customer experiences. Our solutions on Amazon.com, services like Twitch, IMDb TV, Alexa, Amazon Music, and partnerships with third-party publishers and exchanges make Amazon Ads the ultimate amplifier for brands to reach the right audiences in the right places, both on and off Amazon. To support our Agency + Ad Tech Industry Marketing Team, we are seeking a content marketer to develop and scale (through digital channels) best-in-class, insight-led stories that connect our narrative on Amazon Ads and Ad Tech solutions for key customer personas at media agencies. Whether it is media strategists/planners, digital investment buyers, analysts, or performance marketing teams, these customers are actively look for new products and services to flex with shifts in advertising identity and media consumption in order to increase reach, engagement, and efficiencies across channels. This person will partner closely with Industry Marketers on the Agency + Ad Tech Marketing team to understand their marketing content + insight roadmaps. This person will pull insights/nuggets from existing materials or commission new insights that make for compelling, editorial stories aligned to those roadmaps. This person will produce stories that will be scaled across digital channels (such as our website, blogs, virtual events/webinars, emails, YouTube, and social) and various formats (e.g., blog posts, keynotes, whitepapers, etc.). The right understands the media agency structure and the various personas at media agencies (most importantly the Strategy/Planning function), vast array of digital advertising solutions, and the importance of ad tech. The right candidate is a creative B2B insights driven storyteller, is customer obsessed and metrics-driven, uses audience insights and learnings from each piece of content to make the next more impactful. This person juggles multiple priorities, while delivering to a relentlessly high standard of quality. Since this is a new function, this role also offers the opportunity for the right candidate to be entrepreneurial, charting their own vision for how this role can best help customers. Key job responsibilities Develop and scale content that surfaces audience insights, and positions our products as solutions to key agency personas Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us. |
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