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Job Category : | Digital marketing |
Company Name: | Grand View Lodge |
Position Name: | Digital Marketing Specialist |
Location : | 23611 Woodward Ave, Nisswa, MN 56468 |
Job Description : | Position Overview: This corporate position is responsible for communications, media, and advertising, ensuring that we effectively represent the company’s products and services to both prospective and current guests. The position supports all of Cote Family Destination’s entities, including Grand View Lodge, Tanque Verde Ranch, Camp Lincoln/Lake Hubert, and Grand View Real Estate. Some evenings, weekends, and other travel may be required.Duties & Responsibilities: Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.· Meets with the appropriate sales, marketing, or business representative to discuss and strategize communication needs.· Assist in the creative production of high-end marketing and communication materials for print and online communications.· Works independently with all social media channels, Facebook, Twitter, etc., designing collateral and driving campaigns, independently reaching decisions on marketing strategies and purchases· Through tasks, significant influence on online reputation management (including monitoring/maximizing SEO)· Monitors third party listings as well as database management· Participates in brainstorming sessions to identify creative and strategic solutions to marketing challenges.· Assists with media requests and public relations. May develop and coordinate multimedia packages – letters, brochures, video, point-of-purchase displays – for particular assignments.· Ability to communicate with a variety of advertising/printing vendors.· Assist and help organize photo and film shoots.Other duties as assigned.Job Requirements: Must know the Adobe Creative Suite, including experience using Adobe Photoshop and InDesignAbility to utilize advanced software typical of marketing roles, Microsoft Office, WordPress, for exampleGraphic Design experience is essential to this positionGood copywriting and/or creative writing is vital to this roleSuperior presentation and analytical skillsPhoto/video editing and shooting skills are favorable but not mandatoryDemonstrated skills to handle a variety of assignments simultaneouslyFlexibility and ability to work in a fast-paced environmentMust possess strong communications skills with a can-do, positive attitude, and strong desire to get things done.Ability to independently produce high-end marketing & communication materialsExcellent time management with strong organizational skillsMust be able to sit for long periods at a computer requiring good manual dexterityTravel may be requiredEducation and Experience: Bachelor’s Degree in marketing, journalism, advertising, communications, or related field strongly preferredAt least two years of marketing and social media experienceJob Type: Full-timeBenefits:401(k)401(k) matchingDental insuranceEmployee discountFlexible scheduleFlexible spending accountHealth insuranceHealth savings accountLife insurancePaid time offReferral programRelocation assistanceRetirement planTuition reimbursementVision insuranceSchedule:8 hour shiftMonday to FridayWork Location: One location |
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