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| Job Category : | Digital marketing |
| Company Name: | TechnologyAdvice |
| Position Name: | Digital Operations, Senior Analyst |
| Location : | Nashville, TN |
| Job Description : | Hi, we’re TechnologyAdvice.At TechnologyAdvice, we pride ourselves on helping B2B tech buyers manage the complexity and risk of the buying process. We are a trusted source of information for tech buyers, delivering advice and facilitating connections between our buyers and the world’s leading sellers of business technology.Established in 2006 out of our founder’s dorm room, we continue to expand our business. In 2021 we acquired TechRepublic, and in 2020, we acquired QuinStreet B2B, both leading resources for IT and business decision makers. These critical acquisitions included global teams of dynamic technology and media professionals to enhance our presences in the US, the UK, Singapore, and Australia. We now have more than 20 digital media brands and over 500 global team members, representing 12 languages.Listed on the Inc. 5000 list of America’s Fastest-Growing Private Companies five times and a five-time recipient of the annual Tennessee Top Workplaces awards, we take both our growth and employee engagement seriously. We work hard each day, but we know how to have fun, too, with monthly virtual events, recreational slack channels, and the occasional costumed dance from our CEO.*The Opportunity…*As the Digital Operations, Senior Analyst, you’ll serve as the owner/operator of TechRepublic Premium and TechRepublic Academy, two of our biggest subscription products in our portfolio. You’ll be responsible for driving the growth across these businesses—overseeing the strategy, management, hiring and more.How You’ll Contribute…Operate as an owner of our premium and academy products, using data and a deep understanding of our users to identify opportunities for growth of our subscription baseDevelop and implement testing initiatives and product features (either hands-on or by liaising with other stakeholders internally)Identify opportunities within the TechnologyAdvice portfolio of sites to promote TechRepublic Premium & TechRepublic Academy offeringsRegularly audit content going up on TechRepublic Premium and TechRepublic Academy to ensure it meets site usability standardsMeasure success by establishing goals and incessantly working to achieve those goalsProvide ongoing revenue reporting and effectively presenting these reports to senior department membersLiaise and coordinate with Paid Media to ensure all paid-media campaigns are executed inline with TechRepublic Premium and TechRepublic Academy goalsLiaise and coordinate with Email Marketing, Social Media, Business Dev and PR to ensure all internal media initiatives are executed inline with TechRepublic Premium and TechRepublic Academy goalsSupport of the monetization team with their respective initiatives, as neededContinuously provide leadership support, through critical thinking and a drive to help the entire team growAssist with testing of new site features, including but not limited to, TR Premium and TR AcademyWhat You Bring…A proven track record for setting and exceeding goals2+ Years Work experience in Digital MarketingStrong analytical skills, with the ability to make impactful data-driven decisionsExperience with Google Analytics and/or similar audience measurement toolsSelf-motivated with a results-driven approachExcellent communication skills through a variety of digital communication, including slack, email and over the phone/ZoomBusiness, Marketing, CS, or other applicable degrees preferredBonus points…Work experience with driving paid-subscriptionsExperience with hands-on site optimization roleExcellent time management skills and the ability to multitask while upholding a high level of accuracyOrganized and detail-orientated with an ability to learn and to be challengedExtra points for working technical knowledge of SQL, HTML, CSS, JS, etc.Why You Want Us…Remote/hybrid/in-office work optionsComprehensive health insurance (medical, dental, vision, life and disability)401(k) retirement plan with company matchFlexible PTO, take time off when you need it!Paid maternity and parental leaveMacBook Pro or PC laptop, your choiceOngoing career development meetingsFitness reimbursementSubscription reimbursement to the Headspace AppLive and remote fitness classes offered 5 days a weekBucket List Benefit: We financially help you check something off your bucket listMonthly team outings and quarterly volunteer opportunitiesProfessional development opportunities and incentivesBeer on Fridays! It’s 5 O’Clock Somewhere…Milestone celebrations for birthdays, weddings, work achievements, and moreCoffee, snacks, ping pong, and catered lunches 4 days a week in office#LI-RemoteInterviews will take place after resumes have been screened for minimum requirements. Please note that this position is not restricted solely to the responsibilities listed above and that the job scope and responsibilities are subject to change.We believe that our differences make us stronger and foster a diverse and inclusive culture where people feel safe being themselves. TechnologyAdvice is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, national origin, disability, protected veteran status, or any other characteristic protected under federal, state or local law.Pre-employment screening required.Job Type: Full-time |
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