July 25, 2024

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Job Category : Digital marketing
Company Name: Dior Construction
Position Name: Digital Strategist
Location : Hudson County, NJ
Job Description : Digital Marketing Strategist We understand that we are navigating uncharted waters during this difficult time. You may have been affected by the rising unemployment rate due to COVID-19. While some businesses are finding it difficult to remain open, we are evolving our business and find ourselves in an essential category looking to grow our team. Below you will find a description about our company. If you or anyone you know is searching for a new career in a difficult moment, please submit your resume with a cover letter describing why you want to work at Dior Construction.About Dior ConstructionDior Construction has been servicing New Jersey for more than 10 years. With a commitment to excellence and customer service, DC has maintained an A+ rating with the Better Business Bureau and holds several certifications such as GAF MasterElite and James Hardie Elite Preferred. As a Qualified Remodeler Top 500 Company, DC has a 5 Star Rating on Glassdoor, Google, Yelp, Angies List, and HomeAdvisor. Specializing in roofing, siding, windows and gutters not only is it our commitment to make happy customers, but to create a culture where our employees can mature, innovate, and succeed in an ever-changing landscape. We believe that what you get out of your career is what you put in. With an aggressive forecast to become a national brand, DC has slated more location openings for 2021. This can be your opportunity to contribute to something great. Sky’s the limit at Dior Construction! The job is ideal for someone who is dependable, people-oriented, detail-oriented, reliable, and has a high desire for accomplishment. You will receive on-the-job training and education on all of our services. Compensation and BenefitsSalary range: $55,000 – $65,000Medical, dental, and vision benefitsCompany provided technologyRegular company outings and events Primary Job ResponsibilitiesCreate and manage all print, digital, and social media content for various platforms such as Facebook, Google My Business, LinkedIn, Instagram, TikTok, Pinterest, Youtube, Twitter, NextDoor, Yelp, Angies List, and othersPost and repost relevant media, comment, share, like, join and participate in groups to generate brand awarenessDevelop and implement direct marketing methods and advertising strategies that will result in generating leads for customer acquisition as well as employee hiring campaignsFind creative ways to initiate customer interest across various platformsWork with teams across the company to learn more and build content. This includes attending occasional training classes, site visits, and shadowing team members to learn more about the all processesRespond appropriately to all customer reviews and comments across all platformsManage DC’s full online presence and maintain a consistent brand image across a wide array of websitesEnsure company information is consistent on all websites Perform all functions including creating and managing campaigns within Facebook Ad Manager, Google Ads, and othersAnalyze data within Google Analytics to make data driven determinations on advertising strategiesMaintain and deliver consistent data reports to management on various KPI’s such as Lead Source related to Lead Costs, Cost of Acquisition, and many othersWork with printing companies and graphic designers to develop company literature such as brochures and catalogsCreate mass marketing campaigns via direct mail and email by using software such as Constant Contact or MailchimpPerform SEO related functions as well as work closely with a 3rd party SEO companyCoordinate press releases and work with news agencies, newspapers, and magazinesAssist Talent Acquisition Specialist on generating advertising for open positionsCreate and edit dynamic video content such as customer testimonial clips, drone (before, during, and after) video contentExecute video content strategies for various advertising campaigns on multiple platforms*Job RequirementsKnowledge and experience in key areas of marketing including SEO, social media, content marketing, lead generation, email marketing, PPC and SEM3+ years of content management, digital marketing, digital production experience2+ years online review response experienceFull understanding of all social media platforms with experience executing paid social media campaignsMust possess Google Skillset Certifications including: Google Ads Manager, Google My Business, Google Analytics, Google Analytics 360Facebook Blueprint Certification’s and Training Programs strongly preferred, not requiredBSc degree in Marketing, Digital Media or relevant fieldAbility to analyze digital data to draw key recommendations around website optimizationKnowledge of various platforms assisting in development of content a plus, such as: Adobe Photoshop, Illustrator, InDesign, FrameMaker, DreamWeaver, HTML, HTML5, CSS(not required, other platforms a plus)Ability to work with the entire DC team including Marketing, Sales, Production, HR, Finance, and TechKnowledge of content management systemsBasic understanding of coding a plusHighly motivated self-starter with the ability to create effective marketing strategiesCreative and strong presentation skills with an incredible attention to detailStrong written and verbal communication skillsBlogging experience is a plus*Related keywords: marketing, digital marketingJob Type: Full-timePay: $55,000.00 – $65,000.00 per yearBenefits:Dental insuranceEmployee discountHealth insuranceLife insurancePaid time offReferral programVision insuranceSchedule:8 hour shiftMonday to FridayCOVID-19 considerations:COVID-19 Precaution(s):Personal protective equipment provided or requiredSocial distancing guidelines in placeSanitizing, disinfecting, or cleaning procedures in placeApplication Question(s):Do you have Google My Business, Google Ads, Google Analytics, Facebook Ads Experience? If yes, explain.Do you have experience managing a lead generation campaign? If yes, explain.Do you have Digital Production experience? If yes, explain.Education:Bachelor’s (Required)Experience:Digital Marketing: 3 years (Required)HTML5: 1 year (Required)Work Location:One locationThis Job Is:A job for which military experienced candidates are encouraged to applyCompany’s website:www.diorconstruction.comCompany’s Facebook page:https://www.facebook.com/DiorConstruction/Benefit Conditions:Waiting period may applyWork Remotely:Temporarily due to COVID-19COVID-19 Precaution(s):Personal protective equipment provided or requiredSocial distancing guidelines in placeSanitizing, disinfecting, or cleaning procedures in placeWork Location: One location


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