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Job Category : | Digital marketing |
Company Name: | Duck Camp LLC |
Position Name: | Ecommerce & Email Manager |
Location : | Duck Camp LLC in Austin, TX 78751 |
Job Description : | At Duck Camp, we’re on a mission to change the (hunting and fishing) world. Working with us means you will add to a culture that attracts and retains dynamic people. We’re quietly confident and openly humble. We’re inclusive. We think like owners. And we will always walk the walk. Together we will help our customers get outside to chase their hook and bullet pursuits with more confidence. Join us on our journey to create a modern brand that’s built for every cast and every blast.OverviewDuck Campis looking for an experienced eCommerce & Email Manager to support omnichannel sales growth. This role will be responsible for managing and optimizing our eCommerce experience, as well as capturing revenue via our email and SMS channels. You will be responsible for delivering an outstanding online shopping experience by ensuring customers easily find desired products through the development of merchandising and personalization strategies.Job ResponsibilitiesManage our online assortment to ensure categorization, content, and site placement are accurate and optimized to increase conversion rate, units per transaction, and AOV.Partner with the Director of Technology to improve frontend and backend eCommerce functionality.Own our email strategy and execution through the development of an email calendar that aligns with key brand initiatives, seasonal trends, and inventory.Define and optimize email flows and automated triggers to increase customer acquisition and retention.Define segmentation and personalization strategies for both Duckcamp.com and our email program.Collaborate closely with the Brand Marketing Team on execution of seasonal campaigns, content creation, and product story-telling.Monitor and analyze key performance metrics to continuously improve conversion and visitor engagement.Collaborate with internal teams to integrate across all of Duck Camp’s systems (Klaviyo, Postscript SMS, Shopify, Netsuite, etc).Preferred QualificationsMinimum 3 years of email marketing experience, with understanding of list growth, segmentation, and email triggers. (Preferably within Klaviyo).Experience managing Shopify or similar eCommerce platform.A deep understanding of website analytics: Bounce rate, cart abandonment, conversion rate, etc.Familiarity with defining and implementing A/B tests.D2C experience selling physical products is recommended.Our ValuesWe’re High CaliberWe Shoot StraightWe Own UpWe Walk the WalkDuck Camp is committed to building an honest, open and communicative culture that allows us to collaborate and create unique products and experiences for our customers. We celebrate unlimited vacation, a relaxed work environment, competitive compensation and benefits, awesome coworkers, and plenty of dogs.Job Type: Full-timeBenefits:Dental insuranceEmployee discountHealth insurancePaid time offParental leaveProfessional development assistanceVision insuranceSchedule:Monday to FridayWork Location: One location |
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