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| Job Category : | Digital marketing |
| Company Name: | PocketWatch, Inc. |
| Position Name: | Manager, Social Media |
| Location : | Culver City, CA 90232 |
| Job Description : | We invite YOU to be YOUPocket.watch is dedicated to surprising and delighting Generation Alpha, the most diverse generation yet, through digital-first content. We believe the best way to do that is by celebrating our differences, varied perspectives, and embracing all that makes us unique in a fair and equitable way. It’s through our collective experiences that we innovate and unlock the infinite possibilities of the digital kid’s landscape. Come play with us.Pocket.watch is currently seeking a Social Media Manager. The ideal candidate has 4+ years of social media experience, enjoys managing and collaborating on accounts and campaigns; and, has a great understanding of social media platforms. This is an excellent opportunity to get in on the ground floor of a trailblazing entertainment company and work with top industry executives.*Responsibilities: *Manage organic social calendar and posting to pocket.watch and franchise social handles, on TikTok, Instagram, Facebook, and Twitter.Plan, execute, analyze and optimize paid campaigns for account growth and activations of related products and experiencesResearch and analyze social media landscape, and report on key metrics and trends in order to present actionable insightsIdentify and communicate potential opportunities to make a market impact that will grow channel strength and/or drive consumer purchase behaviorCollaborate with internal stakeholders to conceive, develop, evangelize, and execute social media strategiesDevelop content guidelines, examples, and editorial calendarsWork with content and design teams to create content for social initiatives, leveraging internal and sometimes external personnelDevelop guidelines and strategies for engaging with consumers (including prospective partners, kids, and parents)Help manage personnel and processes related to customer supportDevelop and implement influencer outreach programs and coordinate influencer relationshipsWork with management to establish KPIsBe the social media center of excellence, helping to educate and elevate proficiencies across the organization*Qualifications: *Knowledge and Experience4+ years of professional social media experienceProven success in driving growth across major platformsSkilled in social content creation with proficiency in graphics, photo, and video editingExperience in planning and executing paid social campaigns, especially to drive offline activityExpertise in publishing and reporting toolsProficiency in scheduling and project managementStrong experience collaborating with stakeholders across a small to medium-sized company_Skills_Familiar with Microsoft Office, Google Suite software, and Adobe Creative CloudProficient in publishing and reporting toolsDeep knowledge of user interface and best practices (including ad placement side) for Facebook, Instagram, Twitter, LinkedIn, TikTok, and YouTube platformsProficiency with Photoshop and Adobe Illustrator is a plusPositive “can-do” attitudeThrive in a fast-paced startup environment, wearing multiple hatsExcellent communication skills_Work environment_The worker is not substantially exposed to adverse environmental conditions and work is performed in a business office environment._Physical demands_Work is sedentary in nature and involves sitting most of the time.PocketWatch, Inc. and its subsidiary companies are Equal Opportunity Employers.Direct applicants only, please.PocketWatch, Inc. and its subsidiary and affiliated companies are Equal Opportunity Employers.TZ63A805MKJob Type: Full-time |
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