July 25, 2024

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Job Category : Digital marketing
Company Name: MK Partners Inc
Position Name: Pardot Marketing Automation Specialist
Location : Los Angeles, CA
Job Description : MK Partners, Inc. is the number one Salesforce Implementation Partner in Southern California and was voted one of the Best Places to Work in Los Angeles.We are looking for new team members to help grow our marketing (and marketing services) team. The Marketing Automation Specialist position is the starting point to a successful career in the Salesforce ecosystem. If you enjoy learning, solving complex problems, and meeting new people, then you may have what it takes to succeed.Why Choose Us?Attractive Base SalaryBright and colorful work environmentPositive, Energetic and Collaborative CultureInitial and Continued Employee Training Emphasis401k, Insurance and Benefits PackageCatered office lunches and snacksModern Technology StackRelaxed dress codePledge 1% commitment to philanthropyYou’ll Be Responsible For: Design, development, deployment, analysis and optimization of marketing initiatives and campaigns, both internally and for client projects using Pardot.Requirements3+ years proven working experience in a digital marketing role1+ years experience with Pardot or Salesforce Marketing CloudSelf-starter with an ability to work independently or within a team as requiredStrong copywriting skills with ability to create ad copy that convertsAbility to quickly pick up brand voice and produce high-quality content that fits.Ability to understand and translate technical content into digestible copy for audiences of various familiarity levels.Experience in developing solutions and strategies to meet brand objectives based on consumer insight and dataFamiliarity with audience identification, segmentation and targeting in digital marketing strategiesDemonstrable experience leading and managing SEO/SEM, marketing database, email, social media and display advertising campaignsExperience with retargeting and remarketing campaigns in different mediums like LinkedIn, Google and FacebookHighly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivateSolid knowledge of website analytics tools (e.g., Google Analytics, WebTrends)Experience in setting up and optimizing Google AdWords campaignsWorking knowledge of HTML and CSSNo outside recruiter or agency submissions, please.Job Type: Full-timePay: $55,000.00 – $75,000.00 per yearBenefits:401(k)401(k) matchingDental insuranceFlexible scheduleHealth insurancePaid time offSchedule:Monday to FridayCOVID-19 considerations:All employees are working remotely. Office locations are available to go into with advanced reservations.Education:Bachelor’s (Preferred)Experience:Marketing: 3 years (Required)Pardot: 1 year (Required)Work Location: Multiple Locations


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