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| Job Category : | Digital marketing |
| Company Name: | Raytheon Technologies |
| Position Name: | Social Media Marketing Manager |
| Location : | Richardson, TX |
| Job Description : | Social Media Marketing ManagerRichardson, TXMcKinney, TXTucson, AZAndover, MATewksbury, MAAt Raytheon Missiles & Defense (RMD), you have the opportunity to try new things and make a bigger difference across a broader end-to-end solution, a richer technology and product set, an expanded range of disciplines, a growing global footprint and a more diverse team of colleagues and customers.The Social Media Marketing Manager conceptualizes, creates and publishes content to promote business priorities for Raytheon Missiles & Defense, a Raytheon Technologies company. This role will implement paid and organic engagement and content strategies for the businesses’ social media channels, leveraging digital tools to promote business capabilities, programs and products externally. This position reports to the Web, Social Media & Analytics Lead and works in concert with other Global Communications & Marketing and business colleagues to develop content that ensures brand visibility and grows our existing communities while keeping up with the rapidly changing social media landscape.Location InformationThis hybrid position (remote with periodic on-site support) requires the selected candidate wot be within commuting distance from an RMD facility such as Richardson, TX, McKinney TX, Tucson, AZ, Andover, MA, Tewksbury, MA. Relocation assistance is not available for this position. We value diverse skills and experience, so don’t hold back. Your qualification could add tremendous value to our team. Our customers come from all different backgrounds, and so do our employees. If you’re passionate about what you could accomplish here, we’d love to hear from you.Responsibilities to Anticipate: The successful candidate will be responsible for the following duties, as well as others that are assigned.Manage social media marketing campaigns and day-to-day activities including:Content Strategy and Campaign ManagementExecute integrated digital & social media strategies with marketing, business development and customer engagement.Develop web & social marketing campaigns for strategic programs designed to attract, engage and nurture customer audiences, communities.Create, curate, and manage web & social media content and maintain the social media editorial calendar to ensure sharing of interesting, timely materials on all company-owned platforms.Understand key audiences and develop targeting strategies to drive engagement with landing pages and social media lead ads.Manage social media ad budget for respective campaigns and projects.Content DevelopmentDevelop, implement and manage creative ideas/promotions.Collaborate with Brand to create and curate assets for various social media and web placements.Community ManagementDevelop and expand customer outreach efforts.Social ListeningMonitor important topics related to key business pursuits and inbound mentions on owned and tagged content to use information gathered to inform social media strategies and tactics.Emerging Channels and TrendsMonitor trends and best practices in social media tools, applications, channels, design and strategy.Conduct digital & social media training and development across functions, as needed.Measurement and AnalysisWork with Marketing Data Analysts to analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising organic and paid social strategies and/or tactics.Qualifications You Must Have: Bachelor’s degree in Communications, Marketing, Journalism.An advanced degree in a related field may be substituted for additional years of experience as follows: Master’s is equal to 2 years of experience, or a Ph.D. is equal to 4 years of experience. 8 years of experience in Marketing, Communications, or related experience with progressively increasing levels of responsibility.Experience sourcing and managing content development and publishing.Experience, knowledge and applied understanding of social media platforms (Facebook, Twitter, LinkedIn, and Instagram) experience deploying/completing successful campaigns.Experience creating social media assets to support campaigns, ability to communicate information in written and/or video format.Qualifications We Value: Can jump from the creative side of marketing to analytical side, able to demonstrate why their ideas are analytically sound.Demonstrates creativity, innovation and documented immersion in social media (must provide examples).Demonstrates excellent writing and language skills, including a working knowledge of AP style.Demonstrates good technical understanding and can pick up new tools quickly (i.e., content development, creation and editing of content and online reputation management).Has functional knowledge of HTML and web content managers, enterprise-level social media management systems (Sprinklr preferred).Can identify potential negative or crisis situation and follow processes to mitigate issues.What We Offer: Whether you’re just starting out on your career journey or are an experienced professional, we offer a robust total rewards package that goes above and beyond with compensation; healthcare, wellness, retirement, and work/life benefits; career development and recognition programs. Some of the superior benefits we offer include parental (including paternal) leave, flexible work schedules, achievement awards, educational assistance, and child/adult backup care.Raytheon Technologies is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.Job Types: Full-time, Part-time, ContractPay: $65,000.00 – $129,000.00 per yearBenefits:401(k)401(k) matchingDental insuranceEmployee assistance programEmployee discountFlexible scheduleFlexible spending accountHealth insuranceHealth savings accountLife insurancePaid time offParental leaveProfessional development assistanceReferral programRetirement planTuition reimbursementVision insuranceSchedule:8 hour shiftApplication Question(s):What is your email address?Work Location: One location |
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