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| Job Category : | Digital marketing |
| Company Name: | HGR Industrial Surplus Inc |
| Position Name: | Content Manager |
| Location : | 20001 Euclid Avenue, Euclid, OH 44117 |
| Job Description : | POSITION SUMMARYHGR Industrial Surplus is hiring a Content Manager to join our dynamic marketing team. If you love rolling up your sleeves to get the job done, if you’re looking for a collaborative work environment where your ideas are welcomed, and a job where no two days are ever alike, this is the role for you.This position will support our company and our growing list of brands, including, but not limited to: iGAM, NRTC Automation, Tramar Industries and HGR Industrial Surplus. Our ideal candidate is an experienced professional with demonstrable٫ refined skills in presentations and creative writing. You should be detail oriented and able to work proficiently under pressure. The role will require multi-tasking, strategic thinking and flawless execution with a strong understanding of our audiences, customer segments and brand voices. A content manager’s role is to develop a consistent brand identity, support the main objectives of the business, strategize and execute the content strategy across all brands, and establish our online and offline presence.A content manager’s daily responsibilities will include writing and managing content to drive the supply and demand sides of our business. You will produce a variety of content across all our brands for multiple channels including, but not limited to, emails, blogs, websites, marketing collateral, scripts, press releases, sales sheets and presentations, and corporate decks. You will oversee all marketing content initiatives to ensure alignment and brand consistency is maintained. Creativity and leadership skills are essential to this role.ESSENTIAL DUTIES AND RESPONSIBILITIES Familiarize yourself with each organization’s brand identities and websites to create content that supports their objectivesDevelop a content strategy that encompasses goals and aligns with strategy and brand imagesWork with the marketing team to create web content and monitor its effectiveness over timeMaintain a content marketing calendar that schedules all aspects of the creation and delivery of content supporting events, promotions and company activities and announcements throughout the yearUse target keywords to write search-engine copy that is optimized for search engines (SEO) while remaining entertaining and informativeDevelop content for key marketing collateral and email campaigns to support sales teams and drive customers through conversion funnelsStay abreast of current best practices in the industry and review competitor websites to compare their activities with those of your companyEDUCATION AND EXPERIENCE At least 3-5 years of experience in a similar roleAbility to develop fresh and appealing ideas for original content that establishes or supports the company’s multiple brandsAbility to write original content that targets a specific audience and meets company objectivesExpertise with using SEO best practices to write creative copy that includes effective keyword placementExcellent written and verbal communication skills with a good command of the English languageExtremely computer literate. Ability to write, interpret, and edit HTML scripts is a plusBasic technical knowledge of MS Office and WordPressMINIMUM QUALIFICATIONS (SKILLS AND ABILITIES) · Sense of ownership and pride in your performance and its impact on the company’s success· Critical thinker and excellent problem-solving skills· Ambitious self-starter with demonstrated ability and willingness to roll up sleeves to get the job done· Ability to work independently with excellent time management skills· Ability to work with a hybrid team (onsite and remote)· Strong execution capability with highest standards in a rapidly evolving business· Incredible attention to detail, excellent organization skills, and ability to manage multiple projects and responsibilities· Excellent written and verbal communication skillsPHYSICAL SETTINGIn-office full-time (no remote work)TRAVEL REQUIREMENTS Some travel is requiredJob Type: Full-timeBenefits:401(k)Dental insuranceEmployee discountHealth insuranceLife insurancePaid time offVision insuranceSchedule:8 hour shiftMonday to FridayExperience:Content management: 3 years (Required)SEO: 3 years (Required)Work Location: One location |
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