| Job Description : |
Company Description
Experian is the world’s leading global information services company. During life’s big moments – from buying a home or a car, to sending a child to college, to growing a business by connecting with new customers – we empower consumers and our clients to manage their data with confidence. We help individuals to take financial control and access financial services, businesses to make smarter decisions and thrive, lenders to lend more responsibly, and organizations to prevent identity fraud and crime.
As the world’s leading repository of consumer credit data, Experian is transforming data into solutions that facilitate transactions, ensure financial safety and improve the financial lives of millions of consumers around the world. We have been named by Forbes magazine as one of the “World’s Most Innovative Companies” and ranked on Fortune’s Best Companies to work for.
Job Description
Do you have a passion for digital media and related technology and innovation? Do you love creating digital campaigns, analyzing metrics, and fine-tuning campaigns to maximize ROI? Want to be a part of a close-knit, dynamic team of professionals where your voice is heard? We are seeking an inquisitive, detail oriented online advertising professional to join our digital marketing ad operations team. Prior digital advertising experience is required.
Experian’s Omniactivation Strategic Services team uses powerful data, advanced analytics, and next generation technology to enable marketers and advertisers to increase the return on investment of their digital media spend by improving audience segmentation, ad targeting, media effectiveness, and measurement/attribution across the online, digital video, and mobile channels.
We are looking for someone who can help our clients solve their digital marketing needs. You should have strong interpersonal, communication, and closing skills built on a knowledge base and comfort level with data-driven online marketing and advertising. You thrive in a fast-paced, supportive environment, and are comfortable serving as the trusted advisor throughout our clients’ organizations.
Key Responsibilities:
Manage multiple aspects of a client’s digital campaigns including strategy development, project management, budgeting/media planning, report delivery and client communication.
Plan and execute display advertising, paid social media, native, video, connected TV campaigns
Analyze campaign performance with key metrics used, identify solutions to improve, and communicate results to clients.
Take an active role in developing new digital strategies for clients that support their overall digital marketing programs
Understand and keep up to date on digital marketing strategies and tactics
Build strong client relationships through impeccable service and communication
Consistently display a can-do attitude and collaborate in a fast-paced environment
Minimum Requirements:
Qualifications
5-7 years in digital marketing or marketing with campaign management experience preferred
Google Analytics certification preferred
Facebook Ad Manager and The TradeDesk campaign management experience required
Google Display and Video 360, Amobee, Google Ads knowledge beneficial
Bachelor’s degree in marketing, business, communications or a related field of study or commensurate combination of education and experience
3-5 years in a client facing role
Have a working knowledge of all buying technologies such as demand side platforms, data management platforms and ad servers.
Strong quantitative and analytics skills
Detail oriented, quality conscious work habits
Ability to work well with technical staff
Ability to prioritize multiple tasks
Excellent oral, written and interpersonal communication skills
Strong attention to detail.
Strong problem-solving skills, with a proactive approach
Willing to learn new technologies.
Enjoys working in a fast-paced environment. Able to meet deadlines.
Team player – the success of this role will depend on the ability to work across business groups and key clients to provide dependable, timely and high-quality business operations support for all online programs.
Additional Information
All your information will be kept confidential according to EEO guidelines.
Experian is proud to be an Equal Opportunity and Affirmative Action employer. Our goal is to create a thriving, inclusive and diverse team where people love their work and love working together. We believe that diversity, equity and inclusion is essential to our purpose of creating a better tomorrow. We value the uniqueness of every individual and want you to bring your whole, authentic self to work. For us, this is The Power of YOU and and it reflects what we believe. See our DEI work in action!
If you live in Colorado, Connecticut or New York City, please contact us here for the salary range of this position (include this Job Title in your email). In addition to a competitive base salary and variable pay opportunity, Experian offers a comprehensive benefits package including health, life and disability insurance, generous paid time off including parental and family care leave, an employee stock purchase plan and a 401(k) plan with a company match.
Experian U.S. employees are required to be fully vaccinated for COVID-19.
Experian Careers – Creating a better tomorrow together
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