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Job Opening for Digital Marketing Manager in Ark Smoke Shop (6108 South Dixie Highway, South Miami, FL 33143)

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Job Category : Digital marketing
Company Name: Ark Smoke Shop
Position Name: Digital Marketing Manager
Location : 6108 South Dixie Highway, South Miami, FL 33143
Job Description : Now HiringDigital Marketing DirectorBi-lingual + Optional (Español & English)Seeking motivated Marketing Director for Smoke Shop & Lounge in South Miami, Florida.Job prerequisites & previous experience required: Extensive digital marketing knowledge & practical experience (SEO, Google Ads, various social media platforms) – at least 3, preferable 5 yearsIncluding specific Geofencing marketing experience, in depth knowledge of various available software solutions, techniques, including parameters and reports.Marketing experience in more regulated and restricted areas for example: cannabis, hemp & CBD, Alcohol, tobacco, casino & gambling and etcEstablished network of specialized contractors including but not limited to proprietary digital marketing software platforms (for geofencing and etc), designers, promo teams and etcJob DescriptionGOAL. Continuous increase of awareness of target audience, education, motivation in 5 – 10 miles radius of the physical location to increase physical sales at the STORE & LOUNGE.Geofencing and similar CBD friendly digital marketing campaigns development, coordination, implementation, and reportingDetailed target audience identification & description based on A/B test resultsLocations identification and continuous testing and optimization by target audiencesContinuous marketing material development & testing on various target audiences. Addressing various audiences & interest groups, educational and etc.Plan and organize, promote, and advertise, thematic events on location (LOUNGE) on the regular basis (at least 1 a month, eventually and if successful switching to once a week)Actively participate in the outside local events that attract local target audience with the goal to promote & advertise the store products & lounge servicesOrganize & manage continuous flyer distribution to local target audience & local businessesBased on the Owners & GM current knowledge & inputs, taking into consideration currents achievements and best practices, based on own extensive previous experience form and approve detailed marketing plan for ARK SMOKE SHOP & LOUNGE.Continuous growth management, communication, interaction with loyal customer bases. Multilevel loyalty & marketing program development & implementation including selection of appropriate software and its integrationJob Types: Full-time, Part-timePay: From $15.00 per hourBenefits:Employee discountReferral programSchedule:10 hour shift12 hour shift8 hour shiftDay shiftHolidaysNight shiftWeekend availabilitySupplemental Pay:Commission payEducation:High school or equivalent (Preferred)Work Location: One location


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