July 14, 2024

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Job Category : Digital marketing
Company Name: Carnegie Fabrics
Position Name: Digital Marketing Manager
Location : New York, NY
Job Description : Who We Are: Carnegie Fabrics is a leader in textile design innovation for commercial interiors: we develop high-performance and sustainable wall coverings, upholstery, panels and more. We are committed to being a great place to work, and this, along with our dedication to environmental impact, led us to becoming not only a B Corporation, but also a Best for The World Honoree two years in a row.Who You Are: Join the dynamic Creative Studio team that imagines, designs and develops all products, the go-to-market strategy and assets to express the products to our sales teams and client base. Help develop, translate and implement digital strategy, engagement campaigns and initiatives to build a strong digital brand experience, increase engagement and awareness. Seeking a result-driven, hands on Digital Marketer to join our creative marketing team!What You’ll Do: The Digital Manager would be responsible for and involved in the following:Work with internal team and outside agency to develop digital marketing strategy, content, targeted campaigns to promote and sell all products & services using digital marketing tactics.Set up, manage & implement macro/ micro targeted outreach working with segmentation of email databasesWork with Salesforce and Pardot interfacesProvide campaign performance reporting and analysis, measure response rates, monitor metrics.Work with internal team and outside agency on online advertising, SEO, Engagement Campaigns conceptsContent management, brand integrity across 3rd party sitesInvolvement on Website projects from proposal stage, technical, design to nal delivery on owned website and partner websiteWork with a team on owned website optimizations to increase awareness and engagementDrive to improve and enhance overall owned web & digital experienceAlign with marketing and media plans, provide technological solutions and inputs including rich media, site optimization, promotional ideas for all channelsActive member, voice on the website development team in designing user ow conversations, logic according to goalsWhat You Bring: 3+ yrs experienceComprehensive understanding of implementation/technicalities of digital marketingInterest and empathy for designed, interior product solutions- commercial interior sectorGood knowledge of all different digital marketing channelsGood knowledge and experience with online marketing tools and best practicesCreative with a keen attention to detailPassion for digital technologies and all digital marketing channels.An enthusiastic and resourceful self-starterCommunicating clearly, accurately and in a timely mannerFlexible; can handle shifts in day-to-day tasks, and can quickly reprioritize based off deadlines and priorityCritical thinker and problem-solving skillsTeam playerContribute to a positive work environment#IND1Job Type: Full-timePay: $60,000.00 – $80,000.00 per yearBenefits:Dental insuranceHealth insurancePaid time offVision insuranceSchedule:8 hour shiftMonday to FridayEducation:Bachelor’s (Preferred)Experience:Marketing: 3 years (Preferred)Work Location: One location


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