October 7, 2024

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Job Category : Digital marketing
Company Name: ecruit
Position Name: Digital Marketing Manager
Location : Otsego, MI
Job Description : Salary: Market related
Reference: DMM01

Digital Marketing Manager – Competitive Salary – Grand Traverse/ Otsego County/ Alpena County MI
The Role
Do you possess a bachelor’s degree in communications, business fundraising or a related field, coupled with a track record of providing excellent customer service and valuing the generosity of others? Are you experienced in digital marketing? If so, we have an exciting opportunity for you.
We are an independent Catholic agency providing support to individuals and families with special needs, looking to appoint a Digital Marketing/ Charitable Giving Manager to work as part of the leadership team to build and implement robust fundraising and community outreach programs to enhance and sustain programs at Catholic Human Services.
The successful candidate will be responsible for grant applications, donor solicitation efforts, coordinating major gift activities of the CEO as well as community outreach and communications.
Key Responsibilities
The key responsibilities of a Digital Marketing/ Charitable Giving Manager include, but are not limited to:

Maintains and updates the CHS website as needed.
Community outreach and solicitations:
Creates compelling social media posts and community messaging.
Develops effective donor solicitations utilizing social media, digital, and letters.
Coordinates multi-channel solicitations and thank-you letter process, including writing letters, segmenting donors lists, sending e-blasts.
Generates and provides progress reports to CEO on campaign strategies.
Data gathering, entering, and managing:
Develops and implements database management projects to ensure accurate, comprehensive data.
Teaches and supervises others in gift entry and other database projects.
Develops and generates database reports as needed.
Maintains protocols to ensure data quality assurance.
Manage system for tracking and cultivating major donors and funders for the CEO.
Event logistics: Plans and manages logistics for small gatherings, donor appreciation events, and meetings throughout 21 counties within northern lower Michigan.
In a team environment, create and implement donor appreciation plans.

The Company
Catholic Human Services is highly recognized in the 21 counties of Northern Lower Michigan providing mental health counseling, substance abuse counseling, community prevention services, pregnancy counseling, open adoption, social services and senior services.
Catholic Human Services employees, nor those who receive its services, need to be Catholic. The organization works in partnership with local, county, and state agencies to offer a wide range of services.
The Person
The key skills and qualities of a Digital Marketing/ Charitable Giving Manager are:

Bachelor’s degree in communications, business, fundraising, or related field.
Track record of providing excellent customer service and valuing the generosity of others.
Demonstrated success in project management, goal achievement, and event logistics coordination.
Experience in digital marketing.
Excellent writing and organizational skills.
Ability to establish and maintain good working relationships throughout the organization and with outside constituencies. Comfort with video conferencing.
Proficient in database management and entry. Experience in donor software a plus.

If you are keen on joining this company and taking the next step in your career, then please click the apply now button to find out more.
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