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Job Opening for Digital Marketing Specialist in Ideal Agent (Tampa, FL 33607)

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Job Category : Digital marketing
Company Name: Ideal Agent
Position Name: Digital Marketing Specialist
Location : Tampa, FL 33607
Job Description : We’re looking for passionate individuals to help fulfill our mission to deliver a better home selling experience to our clients at a fair commission through our network of top real estate agents. If you like to work hard and have a lot of fun, then come help us create an amazing culture. And, not to mention a great opportunity.Ideal Agent is looking for a Facebook Marketing Specialist to join our growing team! The Facebook Marketing Specialist will optimize Facebook marketing and manage campaigns to meet our KPIs. The ideal team member is a knowledgeable, eager, and analytically minded digital marketing professional with proven experience in running lead generation campaigns through Facebook. You will work closely with our marketing team by using Facebook to generate quality leads while contributing to the exponential growth of Ideal Agent.What you will be doing: Build and scale Facebook ad accounts while maintaining margin goalsDesign and create ads and landing pagesAnalyze campaign performance to understand what is working and what’s notWork with marketing team leadership to develop strategic weekly, quarterly, and annual plansConduct market research to identify customer trends, competition, and demographic dataEnsure alignment of campaign strategies and goals across the organizationProvide ongoing actionable lead generating tactics60% of the role will be focused on Facebook marketing task, 40% will be focused on expanding to new lead generating channels & platformsEffectively relay company messages to customers via media platformsCreate goals and objectives in order to approach customers through Facebook and other appropriate marketing channelsCollaborate with the creative team to determine branding ideas, graphic designs, and promotional approachEffectively evaluate key performance metricsOur Perfect Match: 3+ years Facebook ad experienceDigital Marketing certificationsProven/measurable success in overall MROIExperience with A/B testingDemonstrated ability to understand and optimize towards KPIsComfortable with data and data analyticsStrong understanding of Facebook and other media platformsDegree in Marketing or relevant work experienceStrong analytical skills with an ability to translate company message to customersPrior experience with an agency, mid to large marketing companyEffective time management and organizational skillsDetail orientedKnow and understand key marketing terminologyWe believe in the support of our employees’ total well-being because our team members are the heart, soul, and mind of Ideal Agent. We are committed to providing great benefits, challenging assignments, a supportive work/life balance, and a fun environment where you can celebrate success and just simply be yourself. Our goal is to provide a rewarding place to work from all perspectives.Ideal Agent is committed to creating a diverse environment and is proud to be an equal opportunity employer. We recruit, employ, train, compensate, and promote regardless of race, religion, color, national origin, sex, sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. Job Type: Full-timePay: $75,000.00 – $85,000.00 per yearBenefits:Dental insuranceEmployee assistance programHealth insuranceHealth savings accountLife insurancePaid time offParental leaveReferral programVision insuranceSchedule:8 hour shiftDay shiftMonday to FridayEducation:Bachelor’s (Preferred)Experience:Marketing: 1 year (Preferred)Digital Marketing Occupations: 1 year (Preferred)Work Location: One location
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