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Job Opening for Digital Operations Specialist – East Rutherford, NJ in Hudson Group (110 Meadowlands Pkwy, Secaucus, NJ 07094)

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Job Category : Digital marketing
Company Name: Hudson Group
Position Name: Digital Operations Specialist – East Rutherford, NJ
Location : 110 Meadowlands Pkwy, Secaucus, NJ 07094
Job Description : Located in East Rutherford, NJ Grow With Us! Hudson is North America’s leading travel retailer. For over 30 years, Hudson has met the needs and wants of travelers in more than 1,000 duty-free, duty-paid, and food & beverage stores. We could not serve our customers, landlords, and partners in airports, commuter terminals, hotels, and casinos without the continued support of our greatest assets: our team members. We are dedicated to hiring and training exceptional team members, who are committed to serving the customer as the Traveler’s Best Friend. We strive to ensure we’re fulfilling our team members’ career potentials through training, skills-development, and career pathways – as our team members grow and succeed both personally and professionally, so does Hudson. This Ecommerce Specialist position is for you, if you would enjoy: Being responsible for the execution of local digital marketing campaigns to generate traffic, the identification and coordination of local promotions, and the enrichment and optimization of local product descriptions in digital channels, to strategically grow eCommerce in the US and CanadaWorking closely with the VP, Digital Marketing & Operations to develop strategies that will contribute to generate traffic and online sales Ecommerce Specialist Key Accountabilities: Work with the VP, Digital Marketing & Operations and Global teams to implement vision, roadmaps, and program backlog of the local eCommerce strategyManage and grow the Reserve & Collect service offered to our travelersStrategically grow eCommerce ahead of the market in specific locationFinancial Analysis and Delivering against KPIs; review KPIs daily/weekly and report back to region on results/learnings/tactics to improveIdentify and coordinate local promotions and launch of new products within the eCommerce areaStrategic Marketing; liaise between region category managers and global digital team to develop tactics to drive conversion; liaise with region marketing to align with global in-store campaignsTailor portfolio of opportunities in eCommerce to local market to make it a platform for growth – including through partnerships with brands and communication initiativesCommunication/Presentation; work with external (i.e. airport) partners to develop campaigns to drive trafficWork with global Product Owners and Product Managers to implement the local digital strategy to improve traffic acquisition, sales and conversion of the eCommerce site (incl A/B testing)Commercial Mindset/Marketing Analysis; evaluate best sellers/most searched items/brands to determine which items to highlight on landing pages, will work as the liaison between global team and local category managers to develop contentEnrich and optimize product local descriptions in digital channelsOptimize end-to-end region-specific customer journeys by devising new solutions, services, products, or propositionsIdentify and implement new opportunities throughout the customer journey to deliver high performing, agile customer interactions, and touchpointsTechnical Communication; liaise with IT (local/global, SAP and Global Digital IT) to identify ongoing technical issues with the site and process and follow up to resolution Ecommerce Specialist Required Qualifications: Proven knowledge of standard concepts, practices, and procedures within the retail and/ or travel industry (with a strong focus on eCommerce)Deep understanding of the dynamics of the local marketExperience working on an eCommerce operation with entrepreneurial spiritDeep understanding in all the commercial levers to drive performance (range, price, experience, marketing)Demonstrable experience coordinating marketing database, email, social media, and/or display advertising campaignsDisplay expertise in customer journey management, digital and communicationsExperience in working with UX/UI designers to define customer experiencesStrong tech backgroundCommercial yet customer-first mindset with the ability to identify customer needs3-5 years of eCommerce operations experienceBe based out of our East Rutherford, New Jersey: Toronto: or Vancouver location Ecommerce Specialist Preferred Qualifications: Strong background in digital marketing principles such as funnel optimization UX, SEO & Landing Page optimization & experience in running A/B tests for campaigns and deriving customer insightsExperience in Adobe tools (e.g., Magento, marketing tools) and Google Analytics For immediate consideration, please include your resume. Some of our company-offered benefits for you and your family include: Health & Well Being: Medical/Dental/Vision InsurancePaid Time OffVarious Personal and Parental Leave ProgramsUniversal Life InsuranceRetirement Programs & Matching Employee Contributions: 401K & RRSP20% off Hudson Employee DiscountEmployee Recognition & Anniversary ProgramsTraining, Development, and Growth OpportunitiesTuition Assistance & Scholarship Programs For additional information on our benefits, please visit: https://www.hudsongroup.com/careers/our-perks. Depending on the location of the position, applicants must be currently authorized to work in the United States or Canada for any employer. Hudson is an Equal Opportunity Employer of all qualified individuals. All employment decisions are made without regard to age, race, color, religion, sex, sexual orientation, national origin, disability, military leave or veteran status, genetic information, or any other status protected by applicable federal, state or local law. We are committed to creating an inclusive workplace in which we value diversity and unique experiences, backgrounds and identities. All offers are contingent upon successful completion and passing of background checks, reference checks, and/or employment verification results. Note to staffing agencies: Please do not contact Hudson (including the recruitment team or any hiring managers) regarding this position with candidates. If assistance is needed in filling any position for Hudson, a member of our recruiting team will reach out directly. #AF123
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