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| Job Category : | Digital marketing |
| Company Name: | Higher Logic |
| Position Name: | Email Marketing Sales Consultant |
| Location : | Saratoga Springs, NY |
| Job Description : | Company DescriptionHigher Logic is an industry leader in cloud-based engagement platforms. Our data-driven approach gives organizations an expanded suite of engagement capabilities, including online communities and marketing automation. From the initial web visit to renewal and ongoing engagement, we help you track and manage interactions along each stage of the digital customer experience.Organizations worldwide use Higher Logic to bring people all together, by giving their community a home where they can interact, share ideas, answer questions, and stay connected. Everything we do – the tools and features in our software, our services, partnerships, best practices – drives our ultimate goal of making your organization successful.ResponsibilitiesAssume accountability for hitting specific Email Marketing Automation (MA) bookings growth targets and related growth KPIsLiaise with account executives in assessing the potential application of company products to meet customer needs including participation in “discovery” meetings, RFP responses, and related qualification activitiesLead technical sales presentations & product demonstrations in conjunction with Account ExecutivesPartner with Account Executives and customers/prospects throughout the sales cycle to provide ongoing product insights and thought leadership to close dealsPlay a leadership role in firm-wide enablement for Marketing Automation across sales, marketing and productWork alongside a dedicated BDR and Marketing team to help shape and execute MA-specific marketing campaigns to increase market awareness and adoptionDevelop, promote, and maintain product-related tools and enablement assets designed for use by the sales organizationMaintain ongoing technical product knowledge for Marketing Automation products – keep up to date on company literature, competition and key market trends and innovationCommunicate customer needs to product management for the development of future product and platform enhancementsQualificationsBachelors’ Degree in Engineering, Information Technology, Computer Science, Software Development, Business or equivalent experience5+ years’ experience in a sales capacity or customer-facing role – prior experience with marketing automation products preferredFunctional understanding of APIs including syntax, structure, and debuggingProven ability to write user stories for product development which help direct the future roadmapFamiliarity with front-end web development coding languages such as HTML, CSS, and JavaScript.Understanding of User Experience (UX) best practices in terms of content creation, site structure, positioning of content, and themesA well-rounded, business savvy, professional who understands the marketing automation market as well as Cloud- and SaaS-based software architectureAbility to develop and deliver polished product presentations and demonstrate how product meet client needsMust be organized, analytical, and possess the ability to eliminate sales obstacles through creative and adaptive approachesExcellent oral and written communication skillsStrong understanding of subscription-based software sales processes and proceduresAbility to manage many complex projects and customer/prospect relationships at one timeWhat you’ll earn: Competitive compensation.Comprehensive health benefits package.401(k) plan with employer match.Healthcare and dependent-care flexible spending account.Company short-term and long-term disability insurance.Company culture that recognizes its employees.Room for growth and development and management that cares about your professional growth and will help you achieve your goals.Significant advancement opportunities for outstanding performers.EEO DisclosureHigher Logic is committed to equal opportunity. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.Higher Logic is committed to ensuring that its application process provides an equal employment opportunity to all job seekers, including individuals with disabilities. If you believe you need a reasonable accommodation in order to search for a job opening or to submit an application, please contact us by emailing HRBenefits@higherlogic.comJob Type: Full-time |
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