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Job Opening for Inbound Marketing Specialist (Remote) in Hexagroup (3411 Mount Vernon St, Houston, TX 77006)

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Job Category : Digital marketing
Company Name: Hexagroup
Position Name: Inbound Marketing Specialist (Remote)
Location : 3411 Mount Vernon St, Houston, TX 77006
Job Description : Company Description HexaGroup is a B2B digital marketing agency for businesses serious about optimizing their growth. We are inbound and ABM specialists and have built our reputation around our team spirit and strong creativity. We are a member of BBN, the world’s #1 B2B agency. HexaGroup defies labels, and we like it that way. Our team strikes the ideal balance between strategy and consulting, “outside of the box” creativity and leading-edge technology. We’re website and software developers. We’re seasoned strategists. We’re content creators, data analysts, sales funnel optimizers and technology integrators. But above all, we’re marketers driven by results. We provide a full benefits package including bonus program, 401K, vision, dental and health. Job Description You will be responsible for the day-to-day management of Inbound marketing campaigns for some of HexaGroup’s B2B clients. You will work with our digital marketing team and be responsible for creating and optimizing campaigns to reach our clients’ KPIs. Duties include: Developing, executing and optimizing cutting-edge digital campaigns from conception to launch as part of our team Defining, measuring and evaluating relevant paid media KPIs Working cross-departmentally to align campaign strategies and goals across the organization Providing ongoing actionable insights into campaign performance to relevant stakeholders Building out media plans for various ad platforms and overseeing the day-to-day execution of paid media Conducting keyword and website research, ad grouping, and audience targeting Maintaining knowledge of industry best practices and new technologies Qualifications 1-3 years of search engine marketing (SEM) experience 1-3 years of experience with HubSpot Marketing Hub 1-3 years of experience with social media advertising 1-3 years of experience with display and programmatic advertising Certifications in Google Ads and Google Analytics a plus Effective writing, verbal communication and presentation skills Strong analytic skills and ability to relate results to client business objectives Proficient project management skills Able to multitask, organize, prioritize and structure workload Knowledge of Microsoft Word, Excel, Outlook, and PowerPoint Additional Information All your information will be kept confidential according to EEO guidelines.
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