July 14, 2024

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Job Category : Digital marketing
Company Name: Pine Pharmaceuticals
Position Name: Marketing Coordinator
Location : Tonawanda, NY 14150
Job Description : ABOUT US

Pine Pharmaceuticals is a family-owned and operated pharmaceutical company located in Tonawanda, NY along the beautiful Niagara River in the scenic Riverwalk business park. Our team is growing dramatically to meet the tremendous demand for sterile compounded drugs used by physicians every day across the country. Driven by teamwork, Pine is a prominent leader in the 503B outsourcing space, where we continue to innovate.

WHAT IT’S LIKE TO WORK HERE

Pine was founded on a culture of caring, and not just about the specialty coffees available on-campus! At Pine, our employees care about each other, about our community, and about the patient who will ultimately receive the drugs we are responsible for compounding every day.

There are a lot of perks working for Pine, including regularly catered lunches, employee appreciation programs, generous discretionary bi-annual profit sharing, healthy work-life balance, and much more! Above all else, Pine Pharmaceuticals is a family-owned and operated company, and employees are treated just like that. Family!
Job summary:

Pine Pharmaceuticals is hiring a Marketing Coordinator in a highly collaborative and engaging role to spearhead written content production spanning a variety of disciplines, including targeted email campaigns, social media, web, blog, sales collateral, inbound marketing, and more. In addition, the Marketing Coordinator will play an important role in assisting the Marketing team develop strategies to drive sales performance and be responsible for managing trade show efforts.
Essential Responsibilities & Duties

Content Marketing:

Write flawless, engaging content across email, social, web, blog, sales collateral, and other marketing channels Help develop dynamic communications calendars that support marketing initiatives and organizational priorities Contribute to the development of cross-channel marketing strategies

Report KPI and seek continuous improvement methods to grow engagement, marketing metrics

Curate engaging graphics that utilize design and photography to complement content (Optional)

Social Media Management:

Create and execute social media strategies to drive engagement

Craft engaging organic content targeting B2B and B2C customers on Linked In, Facebook, and beyond

Develop, optimize, and report paid campaigns to drive performance metrics

Use social media management tools to schedule posts, engage with followers, and report growth metrics

Trade Shows:

Organize all tradeshow efforts, including vendor management, logistics, and more
Qualifications, Skills & Abilities Required:

Bachelor’s degree in communications, marketing, or related field with 2+ years of experience in digital marketing

Produce flawless written content and deliverables by paying close attention to detail

Experience producing social media engagement and growth Exceptional problem solving, communication, and analytical skills Team player attitude with a passion for collaboration

Ability to set priorities, meet deadlines, and work independently

Current with emerging marketing trends, tools, and best practices

Proven ability to generate creative ideas that attract attention on the web

Fundamental skills in photography (Preferred)

Experience using design tools such as Adobe CC to create engaging visual content (Optional)
Experience Required:

2+ years

Benefits:

401K with company match
Discretionary bi-annual profit sharing
Health insurance (eligible to enroll on first day of hire)
Generous vacation/sick time
Paid holidays
Positive work/life balance
Peer recognition program
Leadership development
Employee discount at our sister company, Pine Pharmacy


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