July 17, 2024



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Job Category : Digital marketing
Company Name: Inpro Corporation
Position Name: Marketing Manager
Location : S80W18766 Apollo Dr, Muskego, WI 53150
Job Description : This position is primarily responsible for the following:
Lead and manage an internal team and external agencies responsible for telling the company story on a divisional, market and global basis
Demonstrate Leadership through Servitude capabilities with direct reports and other employees in accordance with Inpro’s culture.
Bring Inpro’s story to life by developing and executing corporate campaigns across all platforms – multimedia, marketing/sales materials, digital, website, trade shows, content and promotions and others
Develop campaign goals that align with business goals and measure them for effectiveness. Report on metrics and make improvements as needed.
Create and manage budget
Communicate marketing initiatives company-wide
Manage corporate marketing communications, programs and campaigns to advocate Inpro internally including corporate newsletters and support of corporate events such as the annual sales conference, annual sales plan and other corporate initiatives
Directly handle the marketing needs of corporate accounts and partners
Create and manage the systems and processes for campaign planning, initiation, development and launch
Fosters an environment of multidisciplinary collaboration by working across departments to lead planning sessions, coordinate projects, communicate needs, and present results
Establishes leadership position for campaign execution, provides staff with direction, diligently leads and raises the standard of campaign excellence
Manages branding through guiding message consistency, monitoring usage and driving brand understanding throughout the organization
To perform this job successfully, an individual must be able to perform each primary responsibility satisfactorily. The requirements listed below are representative of the knowledge, initiative, skill and/or experience required.
Bachelor’s degree in marketing, journalism, communications or related field. Will consider associate degrees combined with job experience.
Must have personnel management experience.
Minimum five years of related experience in marketing and/or branding.
Experience with different elements of marketing including direct mail, digital marketing, trade show marketing, social media, content marketing, advertising, public relations and other marketing platforms
Strong copywriting, proofing and editing skills
Ability to measure and report on campaign performance
Understanding of branding principles and brand architecture
Ability to solve problems and take initiative to obtain materials needed for projects
Ability to effectively manage staff and supply chain partners
Exceptional communication skills
Ability to develop and maintain budgets
Ability to travel
Knowledge of international marketing
Strong project management and presentation abilities
Excellent computer skills, organizational skills, interpersonal skills, and problem-solving skills
Must be deadline oriented and able to work independently
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)

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