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Job Category : | Digital marketing |
Company Name: | Rhythm |
Position Name: | Senior Digital Marketing Strategist |
Location : | Irvine, CA |
Job Description : | We’re looking for an exceptionally talented Senior Digital Marketing Strategist who will be responsible for growing client account relationships. The DMS’s ability to identify, research and pitch digital opportunities that work to achieve client business goals is key.In addition to overseeing the formulation of digital strategies, the DMS collaborates with other agency team members in the development of marketing roadmaps, marketing plans, media plans, POVs, segmentation strategies, online offers, and email marketing programs to increase customer acquisition, retention, and conversion rates.What You’ll Do: Learn and understand the client’s business, industry, customers, products, services, and marketsConduct sales focused discovery and research to support the development of well informed strategic recommendationsDefine client business goals and objectives in terms of sales, market share, competitor products, business challenges and audience segmentationsDevelop strategic recommendations for integrated digital marketing programs and campaigns that increase client sales, customer retention, brand recognition and other related goalsPlan and produce pitch decks and facilitate client meetings to present and sell in new scopes of workGuide the development of the Strategic Marketing and Design Plans in collaboration with other agency team membersConduct account and strategic planning under monthly ongoing SLA agreementsWork to streamline client reporting with a focus to provide actionable insightsConduct bi-weekly or monthly check-in meetings with other team members to inform update them on the latest progress and new opportunities with clientsKeep current on emerging technology changes and innovations through formal and informal study, business and professional publication consumptionConduct quarterly and annual reports/check-ins with clients during face-to-face meetingsWork closely with the other team members to review analytics and present monthly reports with recommendations to clients to help achieve business goalsWrite proposals for client assignmentsKeep clients informed of agency impact on their business, continually creating and communicating valueCreate, update and manage Client Account Profiles (CAPs). These documents are intended to provide the Rhythm internal staff insight into client backgrounds, goals, values, opportunities, revenue, web properties, technical insights, etc.Communicate with the Project Management team members to ensure projects are executed efficiently and effectively for account-based clientsReview and provide support to the Project Management team during billing cycles, especially related to monthly ongoing SLAsEssentials: Digital marketing strategy consulting and sales experience delivering digital-based solutions for Website Projects, Search Marketing, Content, Marketing, Paid Media, Email Marketing, Social Media, Analytics, and other online marketing effortsAbility to manage multiple active accounts at one timeStrong sales experience in working to grow client accounts on an annual basisStrong communication and presentation skillsStrong experience with multi-channel marketing campaigns that leverage paid media, email, strategic content creation, and socialHave a solid understanding of data management, analytics, channel attribution, and client reportingKnowledge and understanding of social platforms (Facebook, LinkedIn, YouTube, Instagram, Reddit, Twitter, etc.) and how they can be deployed in different scenariosAbout UsRhythm is an Irvine based performance focused agency striving to develop innovative solutions through research and data. As a wholly owned subsidiary of Code and Theory under the Stagwell Group, Rhythm develops and executes customer focused initiatives to achieve client ROI goals. We work in a broad range of industries, including health, real estate, finance services, automotive and food and beverage.Rhythm is an equal opportunity employer, and we value diversity at our company. We don’t discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status or disability status.Job Type: Full-time |
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