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Job Category : | Digital marketing |
Company Name: | Direct Sales Experts |
Position Name: | Social Media Manager |
Location : | Remote |
Job Description : | Must Have: Hootsuite, Zerofox & StatusLab ExpierenceDescription: Main areas of responsibilities — As a Reputation Builder and a reputation marketer – implement SEO (search engine optimization) strategies, encourage positive reviews, answer complaints, ask negative info to be taken down, interpret feedback, remove social media images, boost posts and tweets, tag images correctly, focus advertising, and monitor forums. Help company build, maintain, salvage, and promote company’s online reputation. Build or improve the reputation of the Company. Involve in the analysis and management of business reputation across the media and the internetResponsibilities: · Monitor company’s and Founder’s reputations, address any content or customer feedback that could damage the brand and/or company· Perform in-depth audit of information on the world wide web and ensure positive reputation of the company· Post strategic content· Monitor social media channels (Facebook, Twitter, Instagram, etc)· Understand level of threat and analyze and manage online identities· Work with Hootsuite, Zerofox & StatusLab to neutralize any bad reviews or comments· Build brand and brand loyalty· Help cope with scrutiny by business communities, regulators and corporate governance teams· Implement good reputation management practices· Work toward enhancing and building the Company and Founder’s reputation by constantly measuring the effectiveness of the strategies implemented· Establish policies and procedures, systems and standards that will avoid any negative impacts on the Company and/or the Founders· Be well prepared for taking immediate action when the company and/or Founder’s reputation has been tarnished· Research online to find out all the negative keywords associated with the company and publish positive content that can then neutralize the effect of the former· Lead management team in maintaining and improving the company’s reputation· Handle difficult situations such as internet blackmail and ethical manipulation of search engine results or reviews· Manage all review content and take necessary steps to curb inappropriate content· Evaluate, review and survey data for trends and anomalies· Coordinate monthly performance review and recommendations· Analyze online statistics, overall trends and subsets by sites/rating/keywords, identify ongoing trends and potential mitigation solutions· Provide daily, weekly and quarterly analysis on social media platforms (Twitter, Facebook, YouTube, Google Analytics, Instagram, etc, to senior management· Ensure good reputation is promoted and bad reputation is negated· Keep a vigil on the media and the internet to ensure no untoward activities take placeSkills and Qualifications: · Degree in Digital Marketing, Social Media marketing/branding, Communications, Advertising or Public Relations· At least 3 years of Communication experience from conception to delivery and risis communiation experience in the direct sales field preferred· Working knowledge/familiarity with social listening tools· Hands on experience on social analytics and other social media tools· Content development and management expertise required· Additional tools like SEO and knowledge in programming will be an added advantage· Outstanding command over written English· Creative thinking and social media savvy· PR guru with experience building brands and be a master of search engine trickery· Experience in analytics focused on turning questions into insights and owning and maintain data sets· Analytical and tech savvy· Strong interpersonal, communication and relationship building skills· Ability to adapt to changes tasking and able to work with minimal supervision· Ability to work well independently as well as within a team, on multiple projects, within an environment that can be fast paced.· Attention to details even under pressure· Time management skills with the ability to meet deadlines· Excellent analytical and problem-solving abilities· Resourceful and eager problem solver· Positive attitudeJob Types: Full-time, ContractPay: $9,000.00 – $10,000.00 per monthSchedule:On callEducation:Bachelor’s (Preferred)Experience:Social Media Occupations: 3 years (Preferred)Marketing: 3 years (Preferred)Work Location: Remote |
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