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Job Opening for Strategic Marketing Coordinator in HealthTrust (Nashville, TN 37203)

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Job Category : Digital marketing
Company Name: HealthTrust
Position Name: Strategic Marketing Coordinator
Location : Nashville, TN 37203
Job Description : Description SHIFT: No Weekends SCHEDULE: Full-time Are you passionate about graphic design, email marketing and content development that enables hospitals to be profitable and continue delivering best in class services to the end patient? At HealthTrust, we are committed to caring for patients with purpose and integrity. We care like family! Jump-start your career as a Strategic Marketing Coordinator today with our Strategic Marketing Team. We are committed to providing our employees with the support they need. At HealthTrust, we offer an array of medical, dental, and vision packages as well as several add-on perks to make your benefits package truly customizable to you and your family needs. Some of our unique benefits we offer include: Student Loan Repayment Tuition Reimbursement/Assistance Programs Paid Personal Leave 401k (100% annual match – 3%-9% of pay based on years of service) Identity Theft Protection discounts Auto, Home, and Life Insurance options Adoption Assistance Employee Stock Purchase Program (ESPP) You contribute to our success. Every role has an impact on our patients’ lives and you have the opportunity to make a difference. We are looking for a dedicated Strategic Marketing Coordinator like you to be a part of our team. As a Strategic Marketing Coordinator, you will be responsible for participating in the development and execution of an annual marketing plan, including the development and dissemination of email/marketing campaigns, selecting and coordinating tradeshows and hosted events, web content development, developing sales collateral and presentations, graphic design. You will have the opportunity to work closely with senior marketing staff and business leaders to support the marketing initiatives of the assigned business/product/service. In this role you will be responsible for the below activities: Provide tactical support for the execution of all marketing plans designed to promote business line and membership growth, service line strategies and company goals to include graphic design and content maintenance for print projects, websites, portals, social media and email marketing campaigns. Support marketing service line leaders in development of graphics and content for sales collateral, presentations, web content, sales training materials and digital marketing campaigns. Ensure deliverables are developed and deadlines met for tradeshows, region events, email campaigns, web promotions and advertising, member communications and website management. Lead the development and maintenance of our PowerPoint presentation library to include style guide, graphics and content updates. Develop and maintain all sales collateral and presentation decks. Create and manage quarterly business review template and slides. Support sales staff through presentations, collateral and webinars. Support strategic planning needs including competitive assessments and new business opportunities. Create monthly member newsletters, special announcements and content for website/portal. Manage content calendar for social media, member education, newsletter and lead gen campaigns. Work with select suppliers to promote contract adoption via webinars, collateral, special announcements and lead gen. Manage any digital marketing campaigns. Coordinate education presentations and graphics for conferences. Create internal reference guides on company or product offerings. Coordinate vendor presentations and business meetings with outside third-party organizations. If appropriate for assigned business, coordinate quarterly Private Equity business calls. Qualifications Bachelor’s degree in marketing, communications, and/or healthcare management. 3+ years of experience in strategic marketing, graphic design, email marketing, corporate communications and/or project management or equivalent educational training. Advanced skills in graphic design and content writing with the ability to work with subject matter experts to grasp complex business subjects and effectively translate information via multiple marketing channels. Knowledge of marketing automation tools is a must. HubSpot or similar marcom platform experience desired Requires superior written and verbal communication skills. Presentation skills and communications capabilities must be excellent in order to build credibility and engage cross-functional teams. Experienced in project management systems and processes, possessing a high degree of organization, attention to detail and meeting deadlines. Must have attention to detail, a commitment to quality, results driven and customer focused. Experienced working independently in a dynamic, fast-paced environment across multiple level of the organization. Must be able to juggle multiple projects/priorities and keep all on track. Candidate must show a portfolio of related work that demonstrates proficiency in graphic design, email marketing, corporate communications, content development and presentation design/management. Proficient in Adobe Creative Suite, Microsoft Word, PowerPoint, Outlook, Excel and Word Press. Proficient in using project management systems, e.g. Workfront or equivalent to manage projects. Proficient in building campaigns using email marketing, marketing automation and CRM systems. If supporting HealthTrust or AdvantageTrust GPO, prefer that candidate has knowledge of healthcare GPO or B2B. If supporting CoreTrust prefer that candidate has knowledge of GPO industry, Private equity businesses, and/or supply chain is highly preferred. If supporting Easibuy, prefer candidate have knowledge of procurement process and public industry purchasing and contracting. HealthTrust is committed to strengthening provider performance and clinical excellence through an aligned membership model and the delivery of total spend management advisory solutions that leverage our operator experience, scale and innovation. With corporate headquarters in Nashville, Tennessee, we serve over 1,600 hospitals and health systems, and more than 43,000 other member locations including ambulatory surgery centers, physician practices, long-term care and alternate care sites. Our organization operates as a limited partnership with HCA Healthcare as the managing general partner. HCA Healthcare is one of the nation’s leading providers of healthcare services, comprising 185 hospitals and approximately 2,000 sites of care, including surgery centers, freestanding ERs, urgent care centers, and physician clinics, in 21 states and the United Kingdom. HealthTrust serves as the shared services supply chain organization for HCA Healthcare. Be a part of an organization that invests in you. We are actively reviewing applications for our Strategic Marketing Coordinator opening. Highly qualified candidates will be promptly contacted for interviews. Submit your application and help us raise the bar in patient care! We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Notice Our Company’s recruiters are here to help unlock the next possibility within your career and we take your candidate experience very seriously. During the recruitment process, no recruiter or employee will request financial or personal information (Social Security Number, credit card or bank information, etc.) from you via email. The recruiters will not email you from a public webmail client like Gmail or Yahoo Mail. If you feel suspicious of a job posting or job-related email, let us know by clicking here. For questions about your job application or this site please contact HCAhrAnswers at 1-844-422-5627 option 1.
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